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To be a world leader in the production and promotion of health-promoting value-added products from derivatives of rice through sustainable value creation and contributing to the nation’s prosperity.
To attain best global food safety practices in production of rice bran oil and nutraceuticals.
To attain quality, excellence and innovation in all our products.
To serve our people and develop highly satisfied customers and work force.
To contribute to the development of communities and protection of environment in which we operate.